BLHS-375 Mass media and society
In this course, you will take a close look at mass communication in our society, in many forms. Many folks equate mass communication with newspapers or television, or -- in the past few years -- the Web. All of these are examples of mass communication, but the concept is far broader. The MP3 file you listen to, the novel that you read, and the movies that you see all are forms of mass communication too.
This semester, we will take a close look at many different forms of mass communication: What do they communicate? Why? Whose interests are being served? Whose interests are not being served?
When you are done with this course, you should be much more attuned to the sea of mass media messages that constantly surround you.
This class will provide an important orientation for students who are concentrating in communications. But students in other concentrations also will find it useful and informative: Mass media affect all of us, often in ways that are not immediately obvious. Whatever your career, you will be better prepared if you confront these mass media in an informed way.
This course is delivered in a non-traditional fashion: Most of the work is done online, in Blackboard, with four in-person class meetings.
BLHS-375-01 Mass Media and Society
Fall for 2017-2018
Spring for 2017-2018
The study of mass media can be approached through a variety of perspectives and methods. Each perspective permits us to look at mass media events differently and raises particular questions and issues about the study of mediated forms of communication and their relation to society. This course will introduce you to some of the basic concepts used in the study of mass media and will give you an overview of some of the most significant theories. Our aim in this course is to explore the different perspectives on mass media in order to gain an understanding of their merits and limitations. Also important will be our attempt to compare the various perspectives to see their similarities and dissimilarities.
Other academic years
There is information about this course number in other academic years: